SEO prices and Packages that offer best value for money
We Won’t be beat on price. Our SEO prices are better value for money when compared with competition. In my time as a digital marketer, I’ve seen “SEO” sold from anywhere from £200 a month to £30,000 a month.
Value can be found at each of these price points and anywhere in between – depending on your specific circumstances, but to make sure you are getting value you need to understand in detail what SEO is and why it’s important for your business.
SEO helps search engines understand what your page is about and how relevant it is to users. And if your pages are relevant and sufficiently authoritative, you will be rewarded with a high visibility search listing and traffic to your site.
How much does SEO Cost?
This is the first question many small business owners ask me and it is perfectly normal to know in advance and before making a decision how much will SEO cost your business. To get directly into the point, there are 3 different pricing models when it comes to buying SEO services – per hour, per project, Monthly.
SEO Services per Hour
Per hour is the most popular pricing scheme. You pay the SEO Company or SEO consultant a fixed rate per hour. What usually happens is that you make an agreement in advance of the activities to be performed and the estimated hours needed and at the end of each month (or project) you are given a report with the details and the actual number of hours worked. You then have to process payment according to the agreed hourly rate.
What is the range for hourly rates?
The range for the SEO services rate goes from £30 per hour to £300 per hour. This huge difference depends on a number of factors, some are explained below:
Region – According to different studies SEO services in Australia costs more (on average) than buying SEO services from a United States firm.
Size of the company – The bigger the company the more money you will pay for SEO.
SEO Services Per project
This is different than the per-hour pricing scheme. You agree with the SEO firm a standard price for the project as a whole regardless of the hours spend. Usually there is a 25% down payment and the rest in predefined milestones (i.e. completion of campaign, go live for a redesigned website etc.).
This method is sometimes better in cases where you are not sure how many hours are needed for a given task and it is also preferable for budgeting purposes.
Most successful SEO campaigns expand over one month so one of the best solutions is to agree on a monthly charge. The most common monthly range is £500 – £1500. This is also our most popular package and what most of our clients prefer especially those located in the UK.
How much should you spend on SEO Services?
So, you now have an idea of the hourly rates and the most common pricing plans, the next thing to decide is how much should you spend on SEO services. It goes without saying that there is no ‘one size fits all’ answer since it depends on the type of business, current Internet presence, what you want to achieve from SEO and many more. The following guidelines may help you decide how much to pay for SEO:
SEO is not a cost…
The first thing to understand is that SEO is not a cost for your business but it is an investment (and probably one of the best investments you will ever made). The reason is that once you start practicing SEO the results will be visible both in the short term but also in the long term.
You can SEO your website this month and start getting more traffic and that traffic will continue to grow for the next 12 months or more without having to do anything else.
What percentage of your profits is coming from your online presence? – If your business depends on online traffic i.e. you have customers online, then SEO spending should represent your biggest budget. I would also suggest to associate that with your monthly profits.
If you are mainly working offline and you just need to have a proper internet presence then a fixed monthly budget would be more appropriate.
How much do we…
How much do we charge for our SEO services? As mentioned above we follow a combination of all 3 methods but with the lowest rates in the market. The reason is that we have managed to keep our costs low by adopting a new form of business governance.
Our most popular SEO package is the bronze package which consists of 15 hours per month. The cost is £750 per month and the package includes a range of services.